How did Ratan Tata make Tata Salt ‘the salt of India?’ Read the untold story here
GH News March 30, 2025 04:06 AM

Ratan Tata: India lost a very precious gem in the form of Ratan Tata on October 9 2024. He played a significant role in making Tata a global brand. His contributions have been vital not only in the business sector but at every level of society. Ratan Tatas thinking and vision brought the Tata Group to every household making Tata a household name.
The Tata brand identity includes a wide range of products from salt to tea cars to airplanes needles to large trucks and clocks to air conditioners. It wouldn’t be wrong to say that hardly any household in the country is without a Tata product. Ratan Tata never played with peoples lives for profit rather he also took into consideration the health and taste of the common people through his products.
When people in the country were suffering from diseases caused by iodine deficiency Ratan Tata came up with a solution to improve both the taste and health of the people. Tata Chemicals launched the first branded iodized salt in packets in India in 1983. This salt still rules the hearts of people and Tata Salt has become the first choice in every household.
Whenever it comes to different brands of salt Tata Salt is the first that comes to peoples minds. Due to its quality and reliability there is no doubt among the general public about the Tata brand.
According to information the Tata Group started salt production in the country from Okha in Gujarat in 1927. At that time no one had even imagined that salt could be produced in Gujarat. The company began selling iodized salt in packets in 1983. The biggest feature of this salt is that it helps in eliminating deficiencies of iodine and iron while also controlling blood pressure though it has to be confirmed by medical experts.
Today Tata salt is available in various varieties across the country. Despite all its qualities its price is incredibly affordable compared to other brands. The availability of high-quality salt at a low cost leads people to adopt it.