Premium Titles, Chipset Power, and Social Play Take Center Stage:
Samira Vishwas May 05, 2025 02:27 AM

Suspense crime, Digital Desk : It is now warm news that Cyber Media Research reported a staggering 74% of Gen Z phone users game on their devices; with a significant portion now shifting towards premium mobile titles. This clearly indicates a transcending interest in mobile Gaming.

The Draw Of Premium Gaming

Three in ten Gen Z users prefer purchasing games that have a richer graphics and smoother gameplay experience. This only points towards the fact that throughput effortless casual gaming teenagers find satisfaction in more intense and dynamic challenge driven gameplay.

It makes sense that the newest generation increase in gaming duration is once again driven by the Leviathan brand: high-end phones.

More than half – currently at 50% – of Gen Z respondents admit to spending on a smartphone, which makes their pre-configured chipset a primary selection criterion for them.

Tough competition builds stronger products – Mediatek’s slightly higher customer satisfaction marks indicate they produce thoroughbred mobile devices, while Qualcom is regarded for marketed superiority.

Price of the devices is almost irrelevant because now the focus turns to mobile games with complex, CPU-intensive, and configurable 3D engines.

Social and Competitive Gaming Surge

For Gen Z, gaming is a social activity:

66% discover new games via friends

Over 50% use social networking sites to get recommended new games

57% now partake in eSports or competitive gaming activities

Gaming as a pastime has evolved—it is no longer merely a way to escape reality. Instead, it has now become a powerful social tool, enabling friendship and community bonding.

Top Game Genres and Favorites

Of all the members of Gen Z, the most preferred gaming categories are:

Puzzle challenges

First-person shooters (FPS)

For the more serious gamers, titles such as Free Fire and BGMI (Battlegrounds Mobile India) remain the most played games on the leaderboard.

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