The recent Vishal Mega Mart trends has taken social media by storm. The buzz is over catchphrases like “Ek hi sapna – Vishal Mega Mart security guard” are going viral, with users playfully portraying the role as India’s most coveted and competitive job. The trend humorously mirrors the intensity of competitive exam prep, parodying everything from recruitment tests to high-stakes interview rounds.
But, who founded V2?
Ram Chandra Agarwal, the man behind the giant, started his retail journey in early 1994 from Kolkata, India. He has over 30 years of entrepreneurial and business acumen. He also introduced the concept of value retailing in 2001. Since July 2011, Ram Chandra Agarwal has been the chairman & managing director of v2 retail.
The retail chain reported an 88% year-on-year (YoY) rise in net profit to Rs 115.1 crore for the March 2025 quarter, compared with Rs 61.2 crore in the same quarter last year.
Revenue from operations rose 23.2% to Rs 2,547.9 crore in Q4 FY25, up from Rs 2,068.9 crore in Q4 FY24. Operating performance also improved, with EBITDA climbing 42.6% to Rs 357 crore from Rs 250.5 crore in the year-ago period.
EBITDA margin expanded to 14% in the reporting quarter, compared with 12.1% a year earlier. EBITDA refers to earnings before interest, tax, depreciation, and amortisation.
For the full financial year 2024–25, the company reported a 36.8% increase in net profit to Rs 631.97 crore, while revenue rose 20.2% to Rs 10,716.35 crore.
Vishal Mega Mart, as of December 31, 2024, operates a total of 668 stores spread across cities.
What is the trend about?
Catchphrases such as “Ek hi sapna – Vishal Mega Mart security guard” are going viral, with users humorously presenting this job as the most competitive and desirable career opportunity in India. The trend mimics the seriousness of competitive exam preparation, parodying recruitment tests and interview rounds.
One meme video shows a mock award ceremony where cricketer Virat Kohli is claimed to have left test cricket to join Vishal Mega Mart as a security guard. Another post reads, “Application form mangwa liya hai, ab Vishal Mega Mart Security Guard exam clear karne se koi nhi rok skta (sic).”
A video parody also shows candidates in a selection process, undergoing mock physical tests such as crawling through muddy trenches. These depictions are satirical takes on how job aspirations are viewed in Indian society.
But, who founded V2?
Ram Chandra Agarwal, the man behind the giant, started his retail journey in early 1994 from Kolkata, India. He has over 30 years of entrepreneurial and business acumen. He also introduced the concept of value retailing in 2001. Since July 2011, Ram Chandra Agarwal has been the chairman & managing director of v2 retail.
The retail chain reported an 88% year-on-year (YoY) rise in net profit to Rs 115.1 crore for the March 2025 quarter, compared with Rs 61.2 crore in the same quarter last year.
Revenue from operations rose 23.2% to Rs 2,547.9 crore in Q4 FY25, up from Rs 2,068.9 crore in Q4 FY24. Operating performance also improved, with EBITDA climbing 42.6% to Rs 357 crore from Rs 250.5 crore in the year-ago period.
EBITDA margin expanded to 14% in the reporting quarter, compared with 12.1% a year earlier. EBITDA refers to earnings before interest, tax, depreciation, and amortisation.
For the full financial year 2024–25, the company reported a 36.8% increase in net profit to Rs 631.97 crore, while revenue rose 20.2% to Rs 10,716.35 crore.
Vishal Mega Mart, as of December 31, 2024, operates a total of 668 stores spread across cities.
What is the trend about?
Catchphrases such as “Ek hi sapna – Vishal Mega Mart security guard” are going viral, with users humorously presenting this job as the most competitive and desirable career opportunity in India. The trend mimics the seriousness of competitive exam preparation, parodying recruitment tests and interview rounds.
One meme video shows a mock award ceremony where cricketer Virat Kohli is claimed to have left test cricket to join Vishal Mega Mart as a security guard. Another post reads, “Application form mangwa liya hai, ab Vishal Mega Mart Security Guard exam clear karne se koi nhi rok skta (sic).”
A video parody also shows candidates in a selection process, undergoing mock physical tests such as crawling through muddy trenches. These depictions are satirical takes on how job aspirations are viewed in Indian society.
