Warning to supermarket shoppers buying gin or ice cream
Reach Daily Express May 29, 2025 09:39 PM

Anyone who buys gin or ice cream at supermarkets has been warned they face a sharp price increase at the till.

New analysis from finance specialists has revealed that several key foods have seen price significant price increases recently including ice cream, pizza, Yorkshire puddings, garlic bread and gin. analysed the latest ONS data looking at the monthly cost increase of household goods most commonly associated with our shop to reveal which have seen the sharpest increase in cost on a monthly basis. Its analysis shows that the average household spends an estimated £268 per month on its shop, which equates to 8% of its disposable income.

The research shows that ice cream bars, lollies and cones have shot up in price to the greatest extent, increasing by 7.6% in a single month.

Washing detergent is now 6.9% more expensive versus a month ago, with fruit juices from concentrate completing the top three, also up by 6.9% on a monthly basis.

It's bad news for G&T lovers, with gin seeing a 5.2% increase in cost over the last month, followed by chillies and peppers (+5.1%).

However, there is some good news for the summer months. Whilst the cost of ice creams and lollies may have spiralled, consumers can actually save some money buying in bulk, as the cost of ice cream tubs has fallen by -4.2% in a month - one of the largest cost reductions.

Carrots and turnips have seen the largest reduction in cost, down -16.9%, with mouthwash (-6.4%) and crisps (-5.5%) also seeing a considerable reduction.

Bradley Post, MD of RIFT, said: "The rate of inflation has been largely climbing since the low seen in September of last year and the latest figures this week from the British Retail Consortium show that UK food inflation, specifically, has increased for a fourth consecutive month and is now at its highest in a year.

"This unfortunately means that the price of our weekly or monthly shop at the supermarket is likely to be higher today than it has been over the previous 12 months which leaves UK households with less disposable income once the essentials have been covered.

"At the same time, whilst supermarkets don't engage in surge pricing in the same manner as Amazon, for example, they do utilise dynamic pricing which can see products increase in price due to demand.

"This has no doubt been a factor where the increase in price of ice creams and lollies is concerned given the warm weather of late and parents across the nation will be understandably aggrieved to see the cost of washing detergent increase as well, given that these are two key purchases over the summer holidays, in particular.

"However, savvy shoppers can still get the items they need without paying through the nose if they know what to look for. For example, whilst ice creams and lollies are now costing more, the cost of a tub of ice cream has actually fallen, meaning you can still secure a sweet treat to help you keep cool, but whilst actually saving money at the same time."

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