Coming soon to UAE: Firm creates meals that can be consumed for up to 25 years
June 12, 2025 05:39 PM

A UAE-based company is set to introduce that can remain consumable for up to 25 years, thanks to advanced freeze-drying technology.

Red Planet, the company behind this innovation, uses a process that removes more than 95 per cent of moisture from while preserving its taste, nutritional value, and safety — without the need for artificial preservatives.

"We start by removing moisture from the in a controlled environment, which helps retain its original taste, texture, and, most importantly, nutritional value," said Jassim Al Nowais, CEO of Red Planet. "From there, we seal it in multi-layered, oxygen-absorbing packaging that protects against light, air, and moisture. This ensures the product stays safe, fresh, and nutritious for up to 25 years — without refrigeration or preservatives."

Although Red Planet hasn't launched its products in retail stores yet, Al Nowais said the fully developed menu is ready to serve a range of critical sectors including humanitarian aid organisations, armed forces, space agencies, and government bodies.

"We don’t just focus on extending shelf life. For us, food security is about more than storing something for emergencies — it's about having access to reliable, nutritious food that people would actually want to eat, whether it's five, ten, or even twenty-five years from now," he added.

Jassim Al Nowais

Al Nowais also confirmed that retail is part of the company’s long-term strategy.

Red Planet recently participated in the Saudi Food Show 2025, held from May 12 to 14 in Riyadh, where it showcased how its long-life meals can support food sustainability, emergency preparedness, and long-term nourishment across the region.

Diverse, halal-certified menu

The company offers a wide variety of meals, including local favourites such as chicken biryani, meat machboos, balaleet with eggs, and scrambled eggs, as well as international options like pasta with minced meat and vegetable rice. All meals meet halal standards.

“We’re not just offering variety for the sake of it. Every dish is carefully crafted to retain its flavour, texture, and nutritional content — even in the harshest environments,” said Al Nowais. “To us, food is more than fuel — it’s a source of comfort, a reminder of home, and a key element of resilience.”

As a UAE-based firm, Red Planet sees its first responsibility as supporting life-saving sectors and contributing to regional stability.

“We are currently in the final stages of obtaining regulatory approvals in the UAE,” Al Nowais noted. “This isn’t just a formality — it’s a core part of our promise to deliver food that’s not only safe and high-quality, but also trusted by the communities and institutions we serve. I personally oversee this part of the process because it matters deeply to us.”

He expressed confidence that once the final approvals are secured, consumers will soon see Red Planet meals on store shelves.

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