Now perfume will also give deep sleep! ‘Bedtime Fragrance’ trending on social media
Samira Vishwas June 16, 2025 04:24 AM

Now perfume is no longer for date night or party. Perfume between changing habits and social media trends is now becoming a part of ‘sleep maxing’ ie good sleeping routine. According to research and experts, some special fragrances not only improve the mood, but can also put you to sleep peacefully.

On platforms like Instagram and Redit, people have started revolving their ‘bedtime fragrances’. Today’s younger generation wants their perfume not only to give fragrance, but also affect the mental state, sometimes increase confidence, sometimes reduce stress.

Why are the perfumes applied before sleeping?

When we smell a fragrance, our brain connects that cent with memories and emotions. This is the reason that some scents relax us, so from some we feel nostalgic. Perfume brands are now scientifically prepared by understanding this psychological connection.

Research is also doing support

Many perfume brands around the world are now making fragrances with neuroscientists that reduce stress and improve sleep. Estée Lauder recently gave his first Global Sleep Science Advisor Dr. Matthew Walker is appointed. At the same time, the brand Edeniste studied his ‘de-stress account’ on the fragrance, which saw a clear decline in the level of tension in the users.

Users experience

A user writes on the reddit, “Recently I have started to perform perfume while sleeping because I have an enzyl and it makes me relaxed.” Another wrote, “Now I cannot sleep without applying perfume. It has become the most beloved part of my nighttime routine.”

Doctors also consider this trend beneficial

According to Dr. M. Junath Mk, ENT Surgeon (Bengaluru), “Some gentle fragrances help to sleep. But applying them in large quantities can cause irritation or allergies.” At the same time, Dr. Ujjwal Parikh says, “Such as lavender, sandalwood and cedarwood fragrances can improve sleep by calming the nervous system.”

What fragrances are beneficial?

Sleeping perfumes usually contain these notes:

Lavender – Reduces stress and restlessness

Sandalwood – calms the brain

Jasmine Sambac – Most popular in Indian Botanicals

Ruh Khas (Ruh Khus)-Cold and relief herbs

Ashish Khandelwal, CEO of House of Moksha, says, “We like to work with Indian botanicals such as Rooh Khas and Chameli Sambak because they have a natural calming effect.”

Why has this trend increased?

In today’s run -of -the -mill life, people are troubled by lack of sleep. Many studies conducted in India have revealed that a large number of people are ‘Sleep Daprived’. This is the reason why ‘Sleep Maxing’ has become a big trend on social media. People are trying even sleep spray, mouth taping, herbal supplements and now ‘sleep perfumes’ in the night routine.

How to start?

You should choose a light, Suding fragrance for bedtime, which you just apply before bedtime. This indicates the brain that it is now time to sleep. For example, slowing the lights at night increases melatonin levels.

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