Subhash Ghai announces new film with 'heroine' Riteish Deshmukh
30 Jun 2025

Veteran filmmaker Subhash Ghai has announced his next film, starring Riteish Deshmukh in the lead role.

The announcement was made on Monday, but there's a catch.

Ghai humorously referred to Deshmukh as the "heroine" of his upcoming project. The photo shared by Ghai has Deshmukh cosplaying as a woman and appears to be from the 2006 comedy Apna Sapna Money Money.

Fans are excited for the project
Reactions

The post sparked excitement among fans and celebrities alike. Mahima Chaudhry, who debuted in Bollywood with Ghai's Pardes, commented on the post with a subtle reference to their film.

Another fan expressed their anticipation by saying, "Deshmukh in heroine role, dekhana shandar hoga."

One user also recognized Deshmukh's photo from Apna Sapna Money Money and praised it as one of his best comedy scenes.

Why Ghai isn't making films frequently
Career hiatus

Ghai's last directorial venture was 36 Farmhouse, released in 2022. Recently, he spoke to Komal Nahta on his chat show Game Changers about why he isn't making films as frequently anymore.

His answer reflected disappointment with the industry's evolution, stating, "I don't see love among people... I see everyone just working."

He lamented the increasing commercialization of the industry, where creativity is overshadowed by deadlines.

Ghai is working on a Khalnayak sequel, too.