Tesla india launch:American electric vehicle CEO Tesla is ready for its debut in India. According to media reports, the company will inaugurate its first Experience Center at the Jio World Drive Mall in Bandra-Kurla Complex (BKC) in Mumbai on 15 July. Through this showroom, Tesla is going to keep its steps firmly in India’s rapidly developing EV market. The legendary company led by Allen Musk has hired 4,000 square feet in the maker Maxity, whose annual fare starts from about Rs 3.7 crore. This is Tesla’s first major beginning of entry into Indian, which also indicates the broader plans of the future.
Tesla’s plan is not limited to only one showroom. According to reports, the company is preparing to open its second experience center in New Delhi. Apart from this, Tesla can gradually develop a supercharger network in India to provide better facilities to initial consumers.
According to media reports, Tesla will showcase a limited number of model Y rear-wheel drive units brought from Shanghai Gigafactory in this new center in Mumbai. According to the Customs document, the price of these cars has been stated to be Rs 27.7 lakh per unit. But due to import duty of more than Rs 21 lakh, their on-road price will be above about Rs 46 lakh, so this vehicle will make a special place in the Indian luxury EV segment.
Tesla’s opening of Experience Center in India is a big step, but the company has not yet said anything clear about local construction. Union Minister HD Kumaraswamy has already made it clear that the company currently wants to register its presence at the retail level, while this is happening about manufacturing when the government is paying tax exemption to promote local construction under the new electric vehicle policy.
Tesla is preparing a strong foundation for Indian operations. The company is not only recruiting for retail and service posts, but has also set up a service center in Kurla region of Mumbai. Also, office space in Bengaluru and Pune and warehousing facilities in Haryana and Karnataka have also been leased. There is a big opportunity for Tesla in India, but at the same time some challenges. EV sales in the country are only 5% of the total new car sales, and the contribution of premium EV is very limited. This can prove to be a decisive turn for both Indian consumers and EV markets.
