In India Elon musk The social media company X (former Twitter) of the social media company has made a big cut in the prices of all three premium subscriptions plan – Basic, Premium and Premium+ – up to 47%. This decision is being considered an important step towards increasing the reach of X in a huge digital market like India and strengthening the subscription revenue.
This is the first time all the tier prices have been reduced since the Twitter Blue was launched in India in February 2023. The special thing is that the price of Premium+ Plan increased twice last year, but now all subscriptions have become cheap.
X subscriptions on mobile apps remain expensive due to Apple and Google’s commission policy:
This price deduction has come at a time when Elon Musk’s AI company XAI has launched its new model Grok 4. In March 2025, XAI acquired the X in a $ 33 billion stock deal. Although efforts are being made to increase revenue from subscription, the in-app of X from the mobile app by December 2024 has been only $ 16.5 million.
Meanwhile, X CEO Linda Yacarino has recently resigned after its two -year term. The company is now giving priority to subscription based models by reducing dependence on advertising.
