WhatsApp Update No Third Part App: Meta by WhatsApp It has been decided to make a big change for the users. The company has announced that now no third-party AI chatbot can be used on WhatsApp. Meta has clarified that only Meta AI Assistant will be active on the platform. with this step OpenAI And this has been a big blow to companies like Perplexity, which were giving tough competition to Meta in the field of AI technology. This simply means that now users will be able to use only Meta chatbot on WhatsApp.
This new decision of Meta will be implemented from January 15, 2026. After this date, Chatbots like ChatGPT and Perplexity AI will be completely stopped on WhatsApp. For this, Meta has updated its WhatsApp Business API. It is clearly written in the new policy that “If a company uses chatbot as its main service, then it will no longer be able to be a part of WhatsApp Business Solution.”
Meta has also clarified that this change will not affect companies that use WhatsApp only for customer support or automated services. That means travel agencies, e-commerce brands or other businesses that are using limited auto-reply service will be able to use WhatsApp as before. However, this decision will have a direct impact on AI startups, which were providing chat-based assistants to users through WhatsApp. Meta says that these third-party Chatbots were creating additional pressure on its infrastructure, hence this step has been taken.
WhatsApp is going to take another big step to stop spam messages. The company will set a monthly message limit for those users who do not respond to the messages sent. This limit will apply not only to business accounts but also to ordinary users. Meta is soon going to start the trial of this feature in many countries.
This decision of Meta will completely change the direction of use of AI on WhatsApp. While this step is considered right in terms of data security and system stability, it will also affect the strategies of many innovative AI companies.
