What to expect from Lenskart's first AI-powered smart glasses
03 Nov 2025

Lenskart, a leading eyewear brand, is all set to launch its first-ever pair of artificial intelligence (AI)-powered smart glasses by the end of December.

The move is part of the company's strategy to establish itself as a technology-driven lifestyle brand.

Internally dubbed "B by Lenskart Smartglasses," the new device will offer AI-based interactions, health and wellness insights, and UPI payment capabilities.

It will be based on Gemini 2.5
Product

The launch of these smart glasses, which are based on Gemini 2.5, is expected in the weeks after Lenskart's stock market debut on November 10.

However, the final pricing for the product is yet to be decided.

"The smart glass aims to bring AI and commerce into the eyewear experience, where your glasses are not just for vision but also interaction and convenience," a source familiar with the matter said to PTI.

Likely to be powered by Qualcomm's Snapdragon AR1 Gen 1
Tech specs

The smart glasses are likely to be powered by Qualcomm's Snapdragon AR1 Gen 1 platform.

This chipset is specially designed for lightweight augmented reality (AR) and camera-enabled AI applications.

The speculation goes in line with the strategic partnership announced between Lenskart and Qualcomm at the Snapdragon for India XR Day in July, where both companies announced plans to co-develop AR and AI solutions for Indian consumers.

Lenskart has also invested in AI, XR start-ups
Moves

Over the last year, Lenskart has also invested in AI, XR and computer vision start-ups to strengthen its in-house tech capabilities.

The investments are part of Lenskart's larger strategy to transition from a direct-to-consumer (D2C) optics player to a vision-tech ecosystem brand.

If successful, the company would be among the first Indian consumer tech brands to commercialize AI-driven eyewear.

This would put it up against Meta-Ray-Ban Smart Glasses and Amazon Echo Frames, but at an Indian price point.