The first thing every content creator starting on YouTube thinks about is how much they'll earn when their video reaches 100,000 views. Many people think that earnings are fixed for every video, but the truth is quite different. Earnings on YouTube depend on many factors, including four key factors.
Higher Rates in Foreign Countries
Ad rates are lower in India, while rates are much higher in countries like the US, UK, and Canada. This means that if a large portion of your 100,000 views is from foreign viewers, your earnings will be higher.
2. Video Category
The price of YouTube ads depends on the content category. Finance, business or stock market, education and career, and technology are the highest-earning categories. Ad rates are lower in entertainment, music, and blogging categories.
3. Type of Ads
Earnings will also depend on the type of ad. For example, if an ad doesn't have a skip option, it will earn more. Ads with skippable options generate lower earnings, while display ads generate significantly less.
4. YouTube Partnership Program
YouTube retains 45 percent of total ad revenue and gives the remaining 55 percent to the creator.
So, how much does one earn per 100,000 views?
Earnings vary significantly depending on various factors. In India, on average, one can earn around 3,000 to 10,000 views, but if the views are coming from abroad or the content is in the finance category, this amount can go up to 20,000 or even more. On the other hand, if the video shows fewer ads or viewers skip ads, earnings can be as low as 1,000 to 2,000.
Earnings on YouTube are not fixed
Earnings aren't determined solely by views. The country of the viewer, the content category, and ad impressions determine the actual earnings. Therefore, any creator who wants to make a career on YouTube will have to focus not only on views but also on high-income categories and audience building.
Disclaimer: This content has been sourced and edited from Amar Ujala. While we have made modifications for clarity and presentation, the original content belongs to its respective authors and website. We do not claim ownership of the content.
