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Online shopping platform Amazon has launched its annual tech sale **Electronics Premier League (EPL)**. This sale will be held on Amazon India from March 6 to March 12, 2026, offering discounts of up to **65%** on smartphones, smart TVs, laptops, tablets, audio equipment and home electronics. This time the company has especially focused on AI-powered devices and new technology gadgets, so that users can buy the latest smart devices at an affordable price.
There are great offers available on new smartphones and gadgets from various leading brands during the EPL sale. For example, **Samsung Galaxy S26 Ultra** can be purchased at an effective price of around ₹1,39,999. Apart from this, the latest models like **Apple iPhone 17 Pro** and **iPhone 17e** are also available with attractive offers.
The performance-focused smartphone **iQOO 15R** can be purchased for around ₹40,999. There are also many options in the mid-range and budget segment, including **OnePlus Nord 5**, **Samsung Galaxy M56 5G**, **realme Narzo 90x 5G**, and **Redmi A45G**. Good savings can be made on these devices through bank offers and coupons.
Big discounts are also being given on smart TVs and other big electronics. **Sony BRAVIA 2M2 55-inch 4K Smart LED GoogleTV** is available for around ₹47,740. Whereas, **Xiaomi
The laptop segment also includes gaming and productivity devices, such as the **HP Victus i5 14th Gen RTX 3050** and the **ASUS Vivobook S16 AI PC**. Along with this, bank offers and exchange deals are also available on home appliances like refrigerator, washing machine and microwave.
Many AI-based tools have been included in this sale, such as **Rufus**, **Smartchoice**, **Review Highlights**, **Price History**, and **Lens AI**. These tools make shopping simple. For example, if a customer is searching for a better camera phone in a particular budget, Rufus can instantly display the most suitable options in that budget. Similarly, Review Highlights makes purchasing decisions easier by summarizing thousands of user reviews.
While shopping in this sale, users will also get the benefit of many bank offers. Instant discount of up to ₹ 4,500 is being provided on **HDFC Bank** credit card and EMI transactions.
Additionally, features like No-Cost EMI, exchange offers and cashback are also available, making it possible to buy expensive electronics at lower prices. According to the company, last year’s EPL sale received an overwhelmingly positive response from customers, and this time it has been enhanced with AI-based devices and new technology.
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