Lenovo appoints Sumir Bhatia chief commercial officer for Asia Pacific region
ETtech April 01, 2026 06:00 PM
Synopsis

Lenovo named Sumir Bhatia as the first chief commercial officer for Asia Pacific. He will head a new organisation combining enterprise sales, channels and alliances to boost growth. The move aligns full-stack AI and commercial capabilities, while leadership changes follow Ivan Cheung’s planned retirement and Benjamin Yeh’s appointment.

Global technology company Lenovo has appointed Sumir Bhatia as its first chief commercial officer for the Asia Pacific region, consisting of markets such as Australia, Hong Kong SAR, China, India, Japan, New Zealand, South Korea, Taiwan, and Southeast Asia.

Bhatia, a Lenovo veteran who has been spearheading the company's Infrastructure Solutions Group business for the past decade, will lead the newly created commercial organisation. The organisation brings together enterprise sales, solution sales, channel, and alliance teams to drive stronger commercial alignment and accelerate growth across the region.

The new organisation will more closely align Lenovo’s differentiated full-stack AI offerings and commercial capabilities across business groups, teams, and markets to deliver Hybrid AI solutions to commercial customers.


Bhatia will continue reporting to Amar Babu, President, Asia Pacific. His appointment follows the announcement of the planned retirement of Ivan Cheung, Vice President and General Manager of Lenovo’s PCs & Smart Devices (PCSD) and Chief Operating Officer in the Asia Pacific region, in June.

Benjamin Yeh succeeded Cheung as Vice President and General Manager of PCSD for Lenovo‘s Asia Pacific region in March 2026.
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