Mumbai: India’s largest consumer electronics brand Samsung will start selling its newly launched Galaxy A57 5G and Galaxy A37 5G smartphones from April 10. The new A series includes capabilities in flagship devices for young users. Which combines photography, functionality and in a durable and attractive slim form factor AI– Emphasize supported features.

The Galaxy A57 5G is available in three attractive colors – Awesome Navy, Awesome IW and Awesome Lilac, priced at Rs 56,999 for the 8GB/256GB variant and Rs 62,499 for the 12GB/256GB variant. The Galaxy A37 5G comes in the attractive colors Awesome Lavender, Awesome Greygreen and Awesome Charcoal, priced at Rs 41,999 for the 8GB/128GB variant, Rs 47,499 for the 8GB/256GB variant and Rs 52,999 for the 12GB/256GB variant.

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Samsung is introducing several special offers to make these smartphones more attractive. An upgrade bonus of Rs 5,000 is being offered on prices starting at Rs 36,999. Also, Rs 3,000 cashback is available on bank or UPI transactions on prices starting from Rs 38,999. In addition, an upgrade bonus of Rs 3,000 is being offered along with a 24-month zero-interest EMI option, with EMIs starting at just Rs 1,625, making it even more convenient to buy these smartphones. Customers can purchase the Galaxy A57 5G and Galaxy A37 5G at Samsung.com, Samsung Exclusive and Partner Stores and other online platforms through the Triple Zero Scheme, which includes zero down payment, zero interest and zero hassle.

Both the devices have a 50-megapixel main camera with improved image processing for ‘nightography’. The setup ensures clear photos, as well as clear photo capture even in low light. Additional features include ultra-wide and macro lenses, as well as a 12-megapixel HDR front camera for consistent photo and video output. AI-powered tools, such as Best Face and Object Eraser, facilitate quick edits, as well as enhance group photos directly on the device.

The Galaxy A57 5G and Galaxy A37 5G are designed to last. The device has Gorilla Glass Victus+ on the front and back, and has an IP68 rating for protection against water and dust. Both the devices come with six Android OS upgrades and six years of security updates for long-term usability.

The new A series features AI-powered tools like Samsung Bixby, Gemini and Perplexity. Features like Circle to Search, direct voicemail and real-time call transcription make everyday tasks like searching, chatting and content interaction easier. These smartphones also include Samsung Knox Vault, which stores data in special tamper-resistant hardware. It monitors and prevents hardware level attacks.

The Galaxy A57 5G is powered by the Exynos 1680, which offers 33 percent higher NPU performance and 15 percent higher CPU and GPU performance compared to the previous generation. The Galaxy A37 5G runs on the Exynos 1480 processor, which shows a 162 percent improvement in NPU performance, as well as a 15 percent improvement in CPU and 19 percent improvement in GPU. Both devices come with LPDDR5X RAM and UFS 3.1 storage, which reduce application loading times and speed file transfers. The Galaxy A57 5G and Galaxy A37 5G have a 5000 mAh battery that lasts up to two days with average usage and 45W rapid charging capability.

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