The Prime Minister has called on the public to participate in the upcoming auction of mementoes he has received over the past year.

On his X account, PM Modi said that the proceeds from the auction would contribute to the ‘Namami Gange’ initiative, aimed at the conservation and rejuvenation of the Ganges River.

In his message, PM Modi said, “Every year, I auction the various mementoes I receive during the public programmes. The proceeds of the auction go to the Namami Gange initiative. I’m delighted to share that this year’s auction has opened. Do bid for the mementoes you find interesting!”

The ‘Namami Gange Programme’ is a flagship project approved by the Union Government in June 2014, with a budget of Rs 20,000 crore. The initiative focuses on pollution reduction and conservation of the Ganga.

On Monday, Jal Shakti Minister Gajendra Singh Shekhawat showcased the Prime Minister’s mementoes at the National Gallery of Modern Art.

Addressing the press, Shekhawat revealed that the auction would feature approximately 600 items, with base prices set by a government committee. The auction will run from September 17, coinciding with PM Modi’s birthday, until October 2.