Actor Nia Sharma is facing significant backlash on social media after promoting a women’s health supplement that claims to "tighten the vagina." Her Instagram post sparked widespread criticism, with many accusing the actor of spreading misinformation and reinforcing harmful stereotypes.
On Monday, Nia shared a video of the advertisement on Instagram, captioning it, "Sometimes, life is all about finding the perfect fit. Whether it’s your favorite outfit or something more intimate, we’ve got you covered. Experience the perfect ‘tight.’"
In the video, Nia is shown struggling with various "loose" items, such as a dress, a bottle cap, and shoelaces. The clip concludes with her wearing a dress that fits perfectly, as she says, "Do it right, keep it tight."
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The video drew sharp criticism from social media users, who labeled the post "disgusting" and "uninformed."
One fan commented, "Nia Sharma’s promotion of vaginal tightening products raises serious ethical concerns. As a public figure, she has a responsibility to her audience, many of whom may look up to her for guidance. By endorsing such products, she not only perpetuates unrealistic beauty standards but also misleads her followers into believing that their bodies need to conform to narrow ideals. This kind of marketing can exploit insecurities, pushing individuals toward unnecessary treatments without addressing the real issues of self-acceptance and body positivity. It's disappointing to see influencers prioritize profit over the well-being of their fans."
Another wrote, "Please stop promoting this as you are a big artist with lots of followers ...As per doctor there is no such thing as vaginal tightening by tablets."
One user added, "Horrible horrible horrible! It’s 2024 and yet this unscientific nonsense is being peddled. First that vaginal whitening cream and now this."
Many fans reminded Nia of her responsibility as a public figure. One person shared, "I was your follower. I liked you but in which direction you are going is not right, raise the confident women ethically, you celebrities are insecuriing common girl with vulnerable messages."
Another added, "That’s extremely low Nia, lower than your low waist clothes. I hope the payment for this endorsement was worth making 100s and 1000s of women even more insecure in this already fucked up society."
One fan expressed their disappointment, writing, "Shame on you. Seriously. This is pathetic... Unfollowing right away. For the misinformation, the culture Nia is endorsing and the misuse of influence being done here." Another user shared their frustration, saying, "Unfollowing for such toxic content."
