Instagram users are seeing a new feature that has confused them whether it is a new feature or a bug. According to reports, Instagram has started testing a new feature in which AI photos of users appear on the timeline with the help of Meta's AI. This feature came to light when a Reddit user said that he saw himself in a wonderful landscape like a "maze of mirrors". This picture was not an advertisement but appeared as personal content on his timeline.

AI created photos

The Reddit user said that he had previously uploaded his selfie to Meta's AI-powered "Imagine" tool. This tool lets users create an AI-edited version of their photos, however, users were shocked when they saw that the tool automatically created a photo like a "maze of mirrors" for them and added it to their feed with a funny caption, such as "reflecting on life."

The journey from suspicion to confirmation

Many people called it fake or accused the person who posted it of creating it with AI. Meta later confirmed that it was no joke. According to the company, this AI-created content is not an advertisement, but a feature that was launched in September. Its purpose is to create personalized content based on users' interests or trends.

How does the "Imagine Yourself" feature work?

The "Imagine Yourself" tool allows users to upload multiple selfies, which Meta's AI transforms into creative settings. The tool can inspire users to create images ranging from ordinary to extraordinary roles, such as being in outer space. When this feature is active, the AI sometimes automatically creates content and puts it in users' feeds.

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