Preferring medium and small-sized bags, Madam Pang showcases a neat and elegant style. Aside from Hermès, she also shops at Chanel, Fendi, and Bottega Veneta.

Born Nualphan Lamsam, 58, Madam Pang is the fifth-generation heiress of a family with extensive interests in banking and insurance, holding significant stakes in KBank, Phatra Insurance, Muang Thai Insurance, and Muang Thai Life Assurance.

Her family, led by cousin Banthoon Lamsam, ranks as the 37th richest in Thailand, according to Forbes. She currently serves as the director and CEO of Muang Thai Insurance.

In addition to her entrepreneurial success, Madam Pang has been a prominent figure in Thai football, significantly impacting both the men’s and women’s teams over the past decade.

Under her leadership, the women’s national team competed in the 2015 and 2019 World Cups, while the men’s team secured back-to-back AFF Cup (now ASEAN Cup) titles in 2020 and 2022. Following their 2022 AFF Championship victory, she personally awarded the men’s team 26 million baht (US$750,000), as reported by The Nation.

During the 2023 World Cup, she pledged 1 million baht for each point the national team earned in the second round qualifiers.

She also played a key role in elevating Thai professional football club Port FC to prominence in the Thai League during her tenure as its president. At a team bonding event, she famously distributed lavish gifts, including Rolex watches, iPhone 13s, and designer bags.

In a historic achievement last February, Madam Pang became the first woman elected as president of the Football Association of Thailand, securing the majority of votes.