World's richest TikToker earns almost as much as Prince William a year - and she's only 20
Reach Daily Express January 14, 2025 12:39 AM

TikTok has redefined how to become thanks to its billion-plus-strong network of active users which allows it to propel users to stardom overnight.

is a staple for most young people's daily content intake - keeping them on tenterhooks for hours as they scroll the day away.

So, it won't be a surprise to learn that content creation is a for many, however, the eyewatering amounts some accounts are earning might be. earned a whopping $23.5million (around £20million) in 2024 according to Forbes' top content creator rankings for 2024. That's not much less than the £23.6 million ($30.4 million) Prince William earned during the 2023-2024 financial year, according to the Duchy of Cornwall's Integrated Annual Report.

The 20-year-old sensation commands around $250,000 per post on the app and was the first account to break both the 50 million and 100 million followers threshold.

Charli also topped 's earnings chart as an 18-year-old in 2021. Today, she has a following of close to 156 million users which would be the 9th most populated country - comfortably ahead of inhabitants in 10th.

Originally finding success from the comfort of her bedroom with viral dance and lip-syncing videos, she has anchored her country-sized following to feature in ad campaigns for cosmetic brand, Garnier and launching her own D'Amelio footwear. The show line was set up alongside sister Dixie, who scored the third spot in Forbes' earners list.

Today, Charli posts behind-the-scenes content from her various press appearances as well as dance trends, similar to the content which kickstarted her fame. She is also set to debut on Broadway in a three-month stint as Chamian in the musical & Juliet.

However, Charli, like many other US content creators on TikTok, will be anxious to find out the future of the social media platform with the US Supreme Court expected to uphold a nationwide ban on the app due to national security concerns.

TikTok's Chinese-based parent company, ByteDance, has been ordered to sell the company if it wants to continue to operate with its 170 million US users.

The US government has claimed the app could be used by China as a tool for political manipulation and spying - the video-based platform has countered this argument by stating a ban would be a violation of free speech.

A January 19 deadline has been set by the US court, the day before President-elect returns to office. Trump has vowed to save TikTok once in power.

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