Google-owned video streaming platform YouTube has earned a lot of money. The company has stated in its annual report that it earned $36.2 billion last year. This income has come only from the sale of advertisements. This does not include the earnings from YouTube Premium subscription and YouTube TV. This means that YouTube's total earnings in 2024 are more than $36.2 billion.
Highest earnings in the last quarter of the year
Out of $36.2 billion, the company has earned the most in the last quarter of the year. In the last quarter of 2024, YouTube has earned $10.47 billion from advertisements alone. This is the company's highest earnings in a quarter. The reason for this is believed to be the US presidential election, where both parties had almost doubled their expenditure compared to 2020. Google's Chief Business Officer Philip Schindler said that on the day of the election on November 5, more than 45 million people in the US were watching election-related content on YouTube.
YouTube launches long ads.
Even though YouTube has made record-breaking earnings, the experience of watching ads on the platform has gotten worse. For the past few days, there have been reports that YouTube is showing several hours of ads to some users, which cannot even be skipped. Some users have also complained that through this they are being forced to buy YouTube Premium. Let us tell you that YouTube has launched a campaign against ad blockers. The company is taking strict action against users who have ad blockers in their systems. These include disabling video playback until the ad blocker is removed.