Mukesh Ambani’s BIG expansion plan, opens one of the largest beverage manufacturing units at…, capable of holding…
GH News February 23, 2025 02:06 PM
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Mukesh Ambani one of the richest men in the world is expanding his business by opening new ventures across various sectors including retail telecommunications and digital service. To expand its reach Reliance Consumer Products Limited (RCPL) the Fast-Moving Consumer Goods (FMCG) arm of Reliance Industries Limited has strengthened the presence of Campas portfolio in Northeast India with the inauguration of a new bottling plant in Guwahati Assam.
Earlier on Saturday Chief Minister of Assam Dr Himanta Biswa Sarma officially opened the facility which was developed in partnership with local partner Jericho highlighting its contribution to the industrial and economic growth of the area the company said in a release.
Mukesh Ambanis BIG expansion plan opens one of the largest beverage manufacturing units at... capable of holding...
Covering an area of over 6 lakh square feet this plant is one of the largest beverage manufacturing facilities in the region. With an initial production capacity of more than 10 crore liters for carbonated soft drinks (CSD) and nearly 18 crore liters for packaged drinking water it is well-equipped to meet the rising consumer demand.
Common people can purchase Campas products at a very affordable price. That is one of the big advantages with Campa Cola. While they are giving at an affordable price they are not compromising with the quality which is at par with other global standards. I believe that this brand will grow from strength to strength and will have an opportunity to expand more. I wish all the best to Reliance Consumer Products Limited as well as to Jericho. Let this journey be a very successful one and create lot of job opportunities for the people of Assam. And let this journey also reflect that an Indian brand can compete with a global brand Chief Minister of Assam Dr Himanta Biswa Sarma was quoted as saying by news agency ANI at the event.
According to the RCPL the project developed in collaboration with Jericho a renowned first-generation business house based in Guwahati features cutting-edge manufacturing technology with two world-class bottling lines - a 600 BPM (bottles per minute) carbonated soft drink (CSD) line and a 583 BPM water production line reinforcing efficiency and innovation in beverage production.
Sharing a post on X(previously Twitter) the Chief Minister of Assam Dr Himanta Biswa Sarma wrote Over ₹40000 cr of private investments have come to Assam since 2021. The Campa Cola plant we inaugurated today will provide employment opportunities for over 1000 people.
Over ₹40000 cr of private investments have come to Assam since 2021. The Campa Cola plant we inaugurated today will provide employment opportunities for over 1000 people. #AdvantageAssam2 pic.twitter.com/ND25UfNA6X
— Himanta Biswa Sarma (@himantabiswa) February 22 2025
Speaking at the launch Mr. Ashis Agarwal Founder Jericho Foods and Beverages LLP stated The launch of this world-class Campa bottling plant in Guwahati is a proud milestone for Jericho Foods as a first-generation food and beverage business from Assam. We are committed to establishing Assam as a premier manufacturing destination crafting superior products that enrich lives. This expansion reinforces our dedication to excellence innovation and the future of food and beverage manufacturing in the region.
The plant will manufacture RCPLs popular beverage portfolio including Campa Cola Campa Orange Campa Lemon Power Up and packaged drinking water under the Independence and Sure Water brands. Primarily catering to consumer demand across Assam Northeast India and North Bengal the facility also has the capability to supply other markets based on demand. With an optimized SKU mix the plant ensures a diverse range of beverages and pack sizes to meet varied consumer preferences.
(With ANI Inputs)