General Sharafuddin Sharaf Vice Chairman of the Sharaf Group a prominent UAE-based conglomerate has announced an investment of Rs 5000 crore in Kerala over the next five years. The announcement was made during the Invest Kerala Global Summit where he highlighted that this investment would create significant employment opportunities in the state. Sharaf Groups Presence In India The Sharaf Group has been operating in India for the past 28 years and has a presence in over seven major cities across the country. General Sharafuddin Sharaf stated that Kerala was chosen as the investment destination due to the state government’s efforts to promote ease of doing business. He also cited another reason that is highly educated and skilled human resources In Kerala as a critical factor influencing their decision. Ease of Doing Business in Indian Cities Sharaf praised the favorable business environment not just in Kerala but also in other cities across India. He acknowledged the extensive support received by the company and emphasized the rapid pace at which things are progressing. The investment will include the development of two dry ports in Kerala with the exact locations to be finalized in collaboration with the state government. Dry ports are inland terminals connected to seaports via road or rail offering streamlined logistics services. Sharaf expressed optimism that this investment would attract further business opportunities from other parts of the world to Kerala. He remarked “Investment attracts more investment. As more people come in it will energize the region.” Sharaf Group Business Empire Founded in 1968 with a vision to become a global leader the Sharaf Group has steadily expanded its operations and built strong business relationships based on trust. Over the years the group has diversified into multiple sectors including shipping and logistics supply chain management retail travel and tourism technology services currency exchange hospitality and real estate education and manufacturing. The entrepreneurial vision of its leadership has enabled the Sharaf Group to grow into a multifaceted enterprise with a robust global footprint.