Chantelle Houghton made Celebrity Big Brother history back in 2006 as the first non-celeb to strut into the VIP edition and beat the famous faces to nab the crown.
Posing as a pop star from Kandy Floss, the ex model set out on a mission to trick celeb housemates into thinking she was one of their own – and walked away with £25,000 for her stellar performance, leaving the like of Michael Barrymore, , and Maggot in the dust.
Her victory turned into a springboard launching Chantelle straight into stardom, leading to nuptials with fellow contestant Samuel Preston of The Ordinary Boys within the same year.
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With CBB's big return this Monday (April 7), talk turns to whether hosts and are up for a twist re-run nearly 20 years on.
Speaking to press, AJ said: "Chantelle was the only non-celebrity to go into the Celebrity house but then ironically she became a celebrity and It was such a transformative experience.", reports .
She teased further, noting, "We don't know and they could have that spanner in the works. I wouldn't mind seeing that. There's always twists and turns with Big Brother."
Will chimed in: "Yeah she did so well. She wasn't the world's greatest singer but back then a lot of pop stars weren't so it was almost more realistic.
"It just shows how they will always be thinking outside the box. Even last series we had Sharon [Osbourne] as a house guest, that was a never seen before thing so I would be very surprised if there's isn't something equally as new and different."
AJ and Will are still in the dark about who will join the 2025 series line-up but rumours are swirling that ' Patsy Palmer, Coronation Street's Jack P. Shepherd, TOWIE's Ella Rae Wise, and Drag Race champion Danny Beard might be stepping into Britain's most famous house next week.
Will hinted at what viewers can expect, saying: "We know nothing but you always know every series Big Brother is going to raise the stakes and raise the game.
"Someone may have 20 million followers on and someone may have 300,000 but once they are in, they are all the same and have to do what they're told and as we now not every celebrity is used to that but they're going to have to get used to it."
AJ expressed excitement for the upcoming antics: "Every year you are like 'oh my gosh these tasks are incredible'. Just when you think they can't surpass themselves they just do.
"I can't wait to see all the celebs doing a bunch of silly tasks and un-celeby things. I wanna see outfits, I wanna see costumes, I wanna see it all."
Celebrity Big Brother returns Monday, April 7 to ITV1, ITVX and STV at 9pm