Mumbai Actor and producer Jackky Bhagnani thinks that “Hindi cinema has always bounced back thanks to its innate resilience”
Jaccky has a thorough understanding of both the commercial and artistic aspects of filmmaking, having attentively watched the fluctuations in box office receipts and the dynamics of the industry.
“Based on my observations, I can say that the industry has always recovered from lean periods,” he believes. Its inherent tenacity has enabled it to weather both the pirate problem and the television age. We have had blockbuster blockbusters both during the present OTT age and after the epidemic. Nevertheless, I firmly believe that a renewed emphasis on innovation is necessary in the modern world in order to manage uncertainty and maintain success. After all, it is the essence of film and is essential for stability over the long term in uncertain times.
Jaccky also acknowledged that a shaky firm cannot be sustained on dreams alone. “I’ve always thought that in the film industry, you have to blend creativity with realism, and now more than ever, we need the ideal combination of innovative concepts and sound financial sense. Overcoming obstacles and changing with the times requires striking a balance between creative vision and economical reality,” he said.
He also underlined how the film industry functions at the nexus of art and business. “One of the priciest creative genres is filmmaking, which requires artistic endeavors that are also financially feasible. Despite your best efforts to produce a film with artistic integrity, it is crucial to evaluate the project’s prospective return as well as the amount of money needed. All producers now need to strive for a sustainable strategy,” Jackky said.
“Today, we definitely need to recalibrate our content as audiences, who have been exposed to high-quality cinema worldwide, do not accept mediocrity,” Jackky said after considering the state of the business. Failure affects both production companies and individual careers, and it is an unavoidable truth. However, our sector has always bounced back from setbacks, and I have high hopes that it will do so again.