WhatsApp has made three major changes to its platform. Now users will see ads in the status section. Also, you will get the facility to subscribe to WhatsApp Channels of your choice.
A big change is going to be seen in WhatsApp soon. The instant messaging platform has announced to give ads between the status so that now you will get to see ads related to the content you have seen. Along with this, you will also get the facility to subscribe to your favorite channel. The company believes that with all these updates, it will be easier for users to connect with businesses and communities and business can be taken forward.
According to WhatsApp, now users are going to see ads in the status update section of the app. With this facility, businessmen will be able to promote their business and reach more and more users. This will increase the business. The good thing is that these ads will be seen only in the status section.
Now you can subscribe to your favorite channel in WhatsApp. This will give access to exclusive content, for which you will have to pay a charge every month. For example, if you like technology-related content and you follow a channel, now you will be able to subscribe to it and see access content. You will get this content first.
Talking about promoted channels, currently WhatsApp Channels do not have much reach. In simple words, most users are not aware of WhatsApp channels. This is the reason why the facility to promote the channel has been given. With this, admins will be able to promote their channels in the coming days. At present, it is not known how much charge the admin will have to pay to promote the channel.
Personal information not public
According to the company, to show ads in WhatsApp, information will be taken from the user's other meta account along with country, city, language and followed channels. As far as personal number is concerned, it has been made clear that the user's number will not be shared with advertisers. Private chats and calls will not be used to personalize ads.
