BYD’s Electric SUV: BYD Atto 3 swept across the world with its revolutionary electric vehicle sales. Its lightning-fast international retail and robust footprint in 100+ countries have made this mid-size electric SUV a testament to how quickly EV adoption is gaining steam. The statistics narrate a success story that cannot be ignored.
The Atto 3 was an international launch in February 2022, and it is also called Yuan Plus in China. Within the first 14 months, it sold 300,000 units. Another 200,000 units were sold in the next six months. With its exports beginning thereafter, it penetrated more than 100 countries across the world. At a rate of 719 units per day on average, BYD achieved 1 million unit sales within 31 months — a gargantuan feat in the EV sector.
While the Atto 3 begins at approximately Rs.13.97 lakh in China, it has a premium price in India as there is no local production. Three variants are offered in India:
These are ex-showroom prices, and with no local assembly as of now, the prices are still on the higher side.
BYD Atto 3 provides two battery pack choices to cater to diverse driving requirements:
A 49.92 kWh battery with a range of 468 km
A bigger 60.48 kWh battery with an extended range of 521 km
These ranges place the Atto 3 as an efficient EV option for city and intercity travel.
Even the entry-level model is equipped with features such as 7 airbags, a panoramic sunroof, 360° holographic imaging, ADAS, and an electric tailgate.
The Premium model features everything from Dynamic with the added benefits of adaptive headlights and Level 2 ADAS but lacks a few premium features of the top trim.
Superior comes with a complete premium package featuring highlights such as ambient lighting, 8-speaker audio, and complete Level 2 ADAS, among other enhancements.
BYD has yet to commence local assembly in India. When that happens, the prices could get more competitive, which could possibly make Atto 3 more affordable for Indian buyers. Currently, its premium pricing is due to import duties and high-end construction quality.
The international success of Atto 3 demonstrates how electric cars are going mainstream from early adoption. BYD’s emphasis on the international market, coupled with excellent battery performance and abundant features, is propelling this transition. In India, tech-conscious customers seeking dependability and cutting-edge features are appreciating the Atto 3, even at its premium price.
