Paddington has been big news in recent months with the iconic bear gracing not only our screens in his latest film Paddington in Peru, but collaborating with luxury fragrance brand Jo Malone and appearing in a kid's clothing collection with Marks and Spencer. Now, winter warmer retailer Oodie has joined in on the fun, releasing their very own range of

There are two designs to choose from in the collection, a with colourful Paddington illustrations and a , featuring monochrome Paddington and gold embroidered P.B initials. Each blanket hoodie is priced at £79 and comes in one size (based on a 6XL hoodie).

This makes them more expensive than the regular that are currently on sale for £29 down from £65, however that is typically the case with Oodie franchise ranges. The and the have both been discounted to £69, but for a cheaper blanket hoodie, the is £18.

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Oodie released the Paddington collection earlier this week and it didn't taken long for fans to express their excitement. Taking to Instagram to share the news, Oodie wrote: "From Paddington Station to your cosy corner, our official Paddington range is here. Bring the heart of London home."

Shoppers wrote in the comment section that the new collection is 'so cute' and that they 'need' it. They also shared that they are 'obsessed with this collection' and that they are 'amazing' to wear while snuggled up watching the film. But, it's not just the playful print that has led to Oodie becoming one of the most popular blanket hoodie brands on the market, it's the item's practicality during the cold months, too.

Oodie has received thousands of positive reviews from customers who describe it as 'the best winter item ever purchased'. Some have worn their Oodie 'non-stop' since buying it and would even wear it to work if possible. The Oodie is an economical way to keep warm without raising your energy bills, and according to one customer, it makes staying warm 'significantly cheaper than cranking up the central heating'.

Whether it's to ward off a chill at night or for keeping cosy while lounging on the sofa, the Oodie promises an ultra-soft sherpa fleece interior and flannel fleece exterior that will 'feel literally like a huge warm hug'. One customer noted a cost-saving benefit: "I don't use my heater at home anymore. I usually feel cold but not when I wear my Oodie! It keeps me warm whether I'm sitting and standing. I am looking forward to reducing the cost of home electricity usage."

Critical feedback is hard to come by, but there are some concerns; one buyer suggested the pocket placement could be improved by being 'just a bit higher', while another observed the overall fit as 'a little bit big and heavy'. If you would prefer to choose the size of your blanket hoodie, the comes in medium or large and is stocked in colours light grey or neutral for £35.

You can browse the Oodie Paddington collection or scroll their entire winter clearance sale Paddington fans can also shop the Marks and Spencer Kid's Paddington range