Conversational AI platform Gupshup has launched its artificial intelligence (AI) agent library of 15 pre-built and customisable AI agents.

The AI agents are designed to accelerate the growth of its clients by boosting their topline, enhancing the customer experience and ensuring operational efficiency, the company said in a statement. These agents are customised to support conversational engagement in B2C businesses across departments such as marketing, sales, and customer support.

“Conversational AI agents are fundamentally transforming how businesses connect with their customers. These AI agents are optimised to have substantial business impact, enable rapid deployment, and deliver high ROI,” the statement quoted founder and chief executive Beerud Sheth as saying.

The company started its journey to build customised AI agents a year back when it ventured into building conversational cloud infrastructure, which supports the foundation of agentic AI.

Founded in 2004, Gupshup provides AI-powered chatbots which support businesses with conversational engagement with their customers. The chatbots can be integrated to various communication channels such as WhatsApp, SMS, Web, and Mobile.

Their services cater to various companies operating in sectors such as BFSI, ecommerce, retail and consumer, hospitality and travel and more. It includes Netflix, Paytm, Meta and others as their clients.

(The story will be updated soon)

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