Prom season is right around the corner meaning high schoolers are looking high and low for their dream prom dress — but there’s one in particular that everyone is trying to get their hands on.
The “it” dress of the 2025 prom season is Sherri Hill’s 57250 — a floral blue print strapless satin corset ball gown with a chiffon ruffle skirt slit.
The dress that’s taking social media by storm may have a $750 price tag — but it’s flying off shelves across the country as high school seniors are racing to get it before it sells out.
Word about the gown started to spread in October 2024 when Model Ida Zeile Posted for Tiktok of herself wearing the coveted blue and white Sherri Hill dress before it officially launched the following month.
The video, which garnered 8.9 million views and 2.2 million likes, was bombarded with commenters saying they “found their prom dress” or that they “might actually get married in this dress.”
Hill told TODAY that with this dress — which is available in sizes 000-26 — she wanted to design a collection that “felt feminine and fresh” with a print that “made a statement.”
And it certainly made a statement to prom queens.
A spokesperson for Sherri Hill confirmed to the outlet that 57250 is indeed their best-selling prom dress of the year — and “tens of thousands” have been sold to date.
“We can’t keep it in stock,” Sarah Shmyr owner of Dressed Up by Bella Mia in Plymouth, Michigan, told TODAY.
“Every day, I get phone calls asking about the dress, but unfortunately, it’s a little too late — they’re all spoken for.”
A store called Z Couture in Austin added that they’ve had preorders for the dress as early as January, with delivery dates set for April.
“In past years, a girl won’t want a dress that she knows someone else has. This dress changed the game,” owner Kristin Jacobs said. “Girls don’t care if five people at their school have it — they want the ‘it’ dress.”
In 2024, Sherri Hill’s top seller was 56161a strapless corset fitted gown with keyhole, ruched skirt and high slit.
“Prints were really big years ago, but we haven’t really seen them much until recently,” she said. “I think this is a fun, new, fresh style that got people excited.”
Merrick Young, a high school senior in San Angelo, Texas, said she “had to have” the floral Sherri Hill dress as soon as she saw it on TikTok.
Young, 17, told TODAY that after she posted photos of her wearing the dress on Instagrammultiple people messaged her asking if they could buy it off of her or rent it from her.
“You know, at first I was open to the idea of selling it, but now I don’t think I could ever get rid of it — even if I never wear it again,” Young says. “I just love it too much.”
High school junior Bella Charles, who lives in Georgia, also discovered the dress on social mediaand she said that the pattern reminded her of “fine China.”
“It’s the most beautiful dress I’ve ever seen,” Charles, 17, told TODAY. “I’m obsessed with it.”
