There is also a tax that is collected only from women. Through this, the pockets of women are emptied very secretly and they are not even aware of it and there is no provision of 'return' in it.

You are fully aware of the income tax that is deducted by the government on your earnings. You can also save it by trying various methods and if more tax is deducted, you can file ITR and get its return. But there is also a tax that is collected only from women. Through this, the pockets of women are emptied very secretly and they are not even aware of it and there is no provision of 'return' in it. This tax is called the Pink Tax. By the way, in the true sense, this is not an official tax that is collected by the government. This tax is collected by companies and empties the pockets of women. Let us tell you about it-

What is pink tax?

The pink tax is not an ordinary tax. This tax is collected according to gender and it is imposed on women not only in India but all over the world. Especially when a product is designed for women. In simple words, this is an invisible cost that women pay for their goods and services.

How is this tax collected?

Products that are specially designed for women like makeup items, nail paint, lipstick, artificial jewelry, sanitary pads, etc., all these things are very expensive. For these, women have to pay about three times more even after adding the production cost and marketing cost.

Apart from this, those products which are used by both men and women like perfume, pens, bag, hair oil, razor and clothes etc. Even though these products are from the same company, their prices are different. For these too, women have to pay more than men. Even if they have to get their hair cut at a salon, women have to pay much more than men for a haircut.

Why is this tax collected from women?

If we look at the market strategy behind collecting pink tax, companies know very well that women are very conscious about their beauty. They use many types of personal care products as compared to men. If women like any product, they buy it at the same cost. Companies take advantage of this and entice women with excellent marketing and packaging. In today's time, pink tax has become such a tax that it is very difficult to avoid it. Through pink tax, companies have increased their income manifold. At present, no rules have been fixed by the government regarding pink tax, hence the government cannot do anything in this matter.